Kredenz is a Romanian culinary curatorial project started in the villages around Viscri, in southern Transylvania, that continues to expand throughout Romania. The team carefully selects unique craft products from rural areas and authentic indigenous recipes prepared by certified local producers with natural ingredients, often from their own gardens or orchards, and sell them mainly on kredenz.ro, their online shop, under the Krendez brand name. Driven by the desire to help building self-sustainable communities, Kredenz also supports the producers in the development of their products, being involved at all stages, from choosing certain recipies to promotion and distribution to the end consumer in Bucharest or at special events abroad.
The core team of Publicator, Diana Moldovan (Capatina) and Iulian Puiu, started under the name Reply in 2002.
In 2015, the team changed the name Reply into Publicator and continued the business as usual.